adidas North America's B2B platform

Over many years working with adidas North America's technology org, I built and maintained a large share of the B2B platform, the systems retail partners across North America used to do business with the brand.

The work

The platform spanned dozens of applications, and I worked across most of it: the ordering and inventory workflows retail partners relied on every day, the reporting and document services behind them, the authentication layer that tied everything together, and the operational tooling that kept the platform healthy.

Much of the work was connecting modern web applications to long-lived enterprise systems, keeping data flowing reliably between new interfaces and the platforms the business already ran on. I worked closely with third-party providers on custom solutions for the North American market, and helped define the deployment and operational standards that kept everything dependable.